Last week, WhatsApp, a mobile instant messaging app announced that it had hit a daily message record of 10 billion messages a day. Those are enormous figures and they may offer the first insight to future online and mobile communication. WhatsApp is, of course, not designed for business but it has the potential to rival many services that are.
Jatheon Email Archiving Blog
There’s no doubt about it, instant messaging is on the rise. According to a report by Radicati Group, instant messaging accounts will reach 2.7 billion this year and peak at 4.3 billion by 2016. That same report suggests that email accounts will reach the same 4.3 for 2016, suggesting that instant messaging will be just as popular as email by 2016.